Go back ten years, at that time, the chain of coffee shops in small and medium-sized cities in China has not been popular, people's impression of coffee is still stuck in the "petty", "high", few people will think of buying a coffee machine, at home to make their own coffee. Now, ten years later, not only coffee chain brands have opened all over the country, drinking coffee has become a habit of life, and coffee machines have gradually entered thousands of households.
Why coffee machines can come into ordinary people's homes? On the one hand, consumer demand for coffee has increased, but the price of coffee in coffee shops remains high, although everyone can occasionally drink a cup of coffee, but for most people, every day in a coffee shop to order a cup of coffee, the expenditure is still too large. In the long run, it is better to put a coffee machine at home, convenient and cost-effective. On the other hand, in the past, technology is not as developed as it is today, the function of the automatic coffee machine is relatively single, semi-automatic coffee machines have a high threshold for use, coupled with the price is not cheap, many consumers want to buy a coffee machine by a variety of reasons "discourage".
But with the continuous development of science and technology, the function of automatic coffee machine is more and more perfect, such as Dr. Coffee automatic coffee machine, can make cappuccino, latte, mocha and other flavors to achieve a professional level of milk coffee, there is a key cleaning and other functions, to provide consumers with a professional coffee experience, coupled with reasonable prices and thoughtful after-sales service, the willingness of consumers to buy coffee machines naturally increased significantly.
At present, coffee has become a "source of happiness" for many consumers, as well as milk tea, and I believe that in the future, the coffee machine will also become a "home appliance standard" to open up a larger market.
